ROOM111
Born in 2014The Growth Space Future-Ready BusinessesROOM111 began as a space to help businesses grow stronger — not only our own brands within 111Group but also visionary entrepreneurs seeking sustainable growth.
Our journey started as one of Thailand’s first co-working spaces for startups, offering not just physical workspaces but also practical business guidance for early-stage founders. While the physical space eventually paused operations due to market shifts, our mission never stopped.
In 2024, we began our next chapter: developing 111Commerce, an integrated online business management platform designed to empower modern entrepreneurs.
111Commerce
The Seamless Business Operating System
111Commerce connects every step of online selling into one seamless system from order management and cloud-based inventory, to fulfillment operations and automated accounting with real-time tracking. Built by entrepreneurs for entrepreneurs, this system was developed to support both 111Group’s own product brands and independent creators or researchers who have great products but need help navigating the fast-changing world of online commerce. Currently in test-run and soft-opening stages, 111Commerce will officially launch in 2026 through a new sales ecosystem called HEALTHROOM.
HEALTHROOM
Curating Health & Beauty That Works
HEALTHROOM is an end-to-end online sales channel dedicated to high-quality health and beauty products. It connects research-backed innovations with real consumers — across e-commerce, marketplace, and social commerce platforms — helping local brands and researchers bring their creations to market with credibility and scale.
DEEPLAB
Where Science Meets Brand Innovation
DEEPLAB marks the origin of 111Group’s product development journey. With deep expertise in brand strategy, market analysis, and product communication, DEEPLAB was built to craft functional formulas that go deeper — scientifically and strategically. Each supplement or health product is developed closely with R&D partners and certified laboratories, ensuring proven quality, safety, and efficacy. Our philosophy: to create products that not only perform but also raise the standard of Thai innovation to a global level.
Our Belief
Great products are the foundation of every successful business.
A reliable system builds trust.
A shared space for innovation builds the future.
At ROOM111, we’re building that foundation — a connected ecosystem where innovation, infrastructure, and entrepreneurship work seamlessly together.Because growth isn’t just about scaling — it’s about building better, smarter, and stronger businesses for the next generation.